http://layupdrill.com/2010/03/arenas-changes-his-number-why/ Basketball news, rumors, editorials, videos, and much more from a fans point of view. Fri, 12 Nov 2010 15:00:22 +0000 hourly 1 http://wordpress.org/?v=3.1.3 http://layupdrill.com/2010/03/arenas-changes-his-number-why/comment-page-1/#comment-8781 Don Barton Jr Fri, 12 Mar 2010 21:29:59 +0000 http://layupdrill.com/?p=5075#comment-8781 Arenas changes his number for the same reason that Kobe did. They have a powerful PR trust behind them and changing your number is the best way to start rebuilding an image. Basketball, unlike other sports, has the players more exposed, and the association of a person with a number runs much tighter than in any of the other sports. So unlike LeBron who is doing it to sell even more jerseys, Arenas has to do it so that he can start to rebuild his image in the hopes that it does for him what it did for Kobe. Arenas changes his number for the same reason that Kobe did. They have a powerful PR trust behind them and changing your number is the best way to start rebuilding an image. Basketball, unlike other sports, has the players more exposed, and the association of a person with a number runs much tighter than in any of the other sports. So unlike LeBron who is doing it to sell even more jerseys, Arenas has to do it so that he can start to rebuild his image in the hopes that it does for him what it did for Kobe.

]]>